You’ll be fighting with your kids on who gets to use the MINI Cooper Convertible Inflatable beach toys next.  One of the coolest promotional items we’ve seen in a while, these bad boys go from the sand to the water with the top down.

Created by Access Agency after the unveiling of the MINI Indoor Drive-in cinema for the new Countryman in Italy, these inflatables look like they may be a bit too big for the pool, but perfect for lounging on the beach and water. We’d like to pull one behind a boat for some MINI tubing, and we’re pretty sure we’d draw more than a few looks from impressed (and envious) beach goers.

The beach toys are a great way for MINI to get across that they are a fun, cool brand. No word if they’ll be floating over to North America anytime soon, but if they do, you’ll find us lounging around and soaking up the sun (after a full day of blogging, of course).

What’s the coolest automotive brand promotional item you’ve ever seen or received? Let us know in the comments section below.