Mercedes has slowly been introducing new style to its lineup in an effort to attract younger buyers, and next on the list to recieve an update is the C-Class, which is expected to debut at the 2014 Geneva Auto Show. 

“We want once and for all to discard the idea that the C-class is a car bought by your grandfather, ” a Mercedes-Benz exec told Autocar. “We have gone to extensive lengths to ensure it will meet the expectations of a younger generation of buyers, both visually and technically.”

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Expect the style of the new C-Class to follow closely in line with the A-Class, offering more swoopy curves and dramatic style. And thanks to the new CLA, which will occupy a lower segment, the C-Class will be growing slightly in length and width.

Four different C-Class variants are planned: a sedan, convertible, wagon and coupe. The new C-Class will be the first car in Mercedes’ lineup to use the new modular rear-wheel drive architecture that will eventually underpin the E-Class and S-Class. Weight reduction and chassis rigidity are said to be improved by the new platform, with the base C160 model expected to weigh around 3042 lbs.

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All four variants are set to receive the AMG treatment, which will outfit the cars with a brand new 4.0-liter V8 engine. Besides that, a lineup of four- and six-cylinder engines will be used, ranging from a 184 hp 2.0-liter four banger, up to a twin-turbo V6 putting out around 330 hp. A plug-in hybrid version is also expected sometime after launch. A six-speed manual is expected to be offered for base models, while a seven-speed automatic will also be an available option. A new nine-speed transmission is said to be in the works at Mercedes as well, which will eventually find its way into the C-Class.

[Source: AutoCar]

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