Ford has launched an iPad app focused (no pun intended) on the 2011 Fiesta subcompact. The app is intended to act as a brochure for the car, as a way of taking advantage of the multimedia features of Apple’s tablet computer. With manufacturers increasingly going to electronic brochures, the iPad app is a novel way...
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As part of Ford’s latest Fiesta promotion, Ford is enlisting the help of NASCAR stars Richard Petty and A.J. Allmendinger as well as newly minted rally legend Ken Block. The contest, called “43 Fiestas“, has Ford giving away 43 flat screen TVs, 43 ticket-and-hotel packages to the Ford NASCAR 400 Sprint Cup race and one...
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So after a disappointing part 1 to Ken Block’s long-awaited Gymkhana 3, we’re now teased with a simple photo that could be worth a thousand words, but really only two come to our mind. Oh ****! The clever video producers posted up a Craigslist ad of two clearly used Volk Racing TE-37 wheels that sport...
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After taking the gold medal victory at the 2010 X Games in Super Rally, Tanner Foust took the top spot at the first ever U.S. Rallycross in his Rockstar Energy Drink / Etnies Ford Fiesta. His experience in European Rallycross has clearly paid off on American soil, not to mention his success competing in Formula...
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The marketing forces that control Ken Block’s driving career have taken the legendary Gymkhana video series that he stars in to a whole new level. The problem is, that new level isn’t in the direction we’d hoped. The genius of the Gymkhana videos is that they marketed Block’s sponsors like DC Shoes and Monster Energy...
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Ken Block’s long awaited Part I of his Gymkhana 3 automotive acrobatics video is set to drop on Tuesday, much to the delight of drooling fanboys and Rally enthusiasts everywhere. The third Gymkhana video will be the first Gymkhana where his Ford Fiesta will feature as the star car, rather than Block’s previous Subaru Impreza...
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The Universal Technical Institute (UTI) has teamed up with Tjin Edition to design a one-of-a-kind 2011 Ford Fiesta that will debut at SEMA 2010. Best of all, the Ford Fiesta will be built as a giveaway in a sweepstakes that opens up on November 2nd, 2010, the first day of SEMA. Not many details have...
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Now that Ford has wrestled Ken Block away from the clutches of Subaru, the company is looking to leverage their alliance with the internet superstar beyond their collaboration with the new Fiesta and the upcoming rally car based off the compact hatchback. In an interview with radio station KROQ, Block was asked about a special...
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The madness which is the X-Games are soon to be upon us and one of our favorite Formula Drift racers, Tanner Foust, will be back behind the wheel of the Rockstar Energy Drink Ford Fiesta. A rendering has recently been shown off on Tanner’s personal website of a wicked Ford Fiesta ready to do some...
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As Ford Racing just announced, they will be supplying 43 Fiestas to the Team O’Neil Rally School in New Hampshire in order to create the Fiesta Rally School. The O’Neil Rally School will outfit each Fiesta with a roll bar, rally suspension, and off-road tires so that aspiring rally drivers can safely learn the Scandinavian...
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Ford‘s marketing campaign for the upcoming Fiesta compact has gone on for just over a year, and consumers are getting anxious about having to wait for the car to hit showrooms. Anyone waiting with bated breath for the new Fiesta will have to prepare for further disappointment, as the launch has been delayed, this time...
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Ford is making a major push in marketing their Fiesta to the trendy, hip youth market of tomorrow…or today’s automotive enthusiasts. From teaming up with Ken Block to custom commercials on American Idol, to the impressive Fiesta Movement social marketing phenomenon, Ford seems to have a lot of bases covered. Their emphasis has been on...
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Buick is hoping to kickstart buzz around their upcoming Regal sports sedan by not manufacturing any buzz at all. Dubbed “The Moment of Truth”, Buick will take a page out of the Fiesta Movement’s book, but geared towards an older crowd. Rather than the zany antics of the Fiesta Movement’s early 20’s demographic, the Regal...
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Anyone who grew up playing the Resident Evil games on Playstation knows that the best way to stop a zombie attack is with a large caliber firearm. For those who believe in non-violent resistance, Ford‘s new Fiesta commercial will show you away to make a clean getaway using features like the Fiesta’s keyless entry and push button...
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Rolling off the assembly line at Ford‘s plan in Cologne, Germany yesterday was the six millionths Fiesta model – a Vision Blue Sport edition intended for a German customer. Show above next to an original Fiesta, this seventh-generation model celebrates 31 years of production in Cologne, with Fiestas dating back to 1976 in Europe. In...
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Ford is patting itself on the back today, claiming a tremendous success for its Fiesta Movement social media marketing initiative. According to the American automaker, the Fiesta movement helped drum up interest for the new sub-compact with 6.2 million YouTube views, 750,000 Flickr views and almost 4 million Twitter impressions. In total, Ford claims this...
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First Ford unveiled its new EcoBoost 3-cylinder at the Beijing Auto Show, then came reports that we would get it, followed by reports that we wouldn’t. The latest news on the subject suggests Ford wants to bring it to North America but that there’s no car suitable for it yet. According to a report by...
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Just days after the Fiesta finally launched in North America, residents of the U.K. can already get a better version of Ford‘s sporty hatchback than what is offered here. Called the Fiesta S1600, for starters, it’s a three-door hatch, which isn’t part of the product lineup in North America. Included in motorsports-inspired package is a...
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With Ford just about ready to launch its new Fiesta in North America, the American automaker is celebrating the car’s success overseas where it has just surpassed the perennial top seller, the VW Golf, to become Europe’s best selling car. While Ford somewhat erroneously reported last week that it had topped VW in overall sales,...
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Ken Block might not be driving for Subaru any more, but he’s still sponsored by Monster Energy Drink and is still up to his old tricks. Ahead of its debut later today, Ken Block’s Ford Fiesta Monster Rally Team has released a teaser of Gymkhana Three – featuring the new Ford Fiesta rally car. The...
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[vs-jwplayer movieid=”-K37p0vw9cU” width=”560″ height=”340″ autoplay=”0″] Ford and Monster Energy certainly are doing a great job of promoting the new Fiesta and Ken Block, but so far there hasn’t much else than hype to talk about. Ford’s Fiesta Pikes Peak cars were a disappointment and while Block has a great track record, nothing has come of...
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Above is one of the first images of a very mean looking Ford Fiesta that rally car driver and stunt man Ken Block will pilot in the 2010 Rally America Championship. Powered by a 2.0-liter turbocharged 4-cylinder and putting power to the ground using all four wheels, this custom built rally car is built by...
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The upcoming 2011 Ford Focus will get a tiny 1.2-liter EcoBoost engine, but not until several years into its production and probably not in North America. According to a report by Motor Trend, two new EcoBoost engines are planned by Ford, with the other being a 0.9-liter 3-cylinder engine which will make its way into...
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With Ford getting ready to launch the Fiesta sub-compact in North America, the big American automaker decided to bring over a few of the European-spec models to give the media an idea of what to expect. Competing against cars like the Honda Fit, Toyota Yaris, Nissan Versa, Chevy Aveo and Hyundai Accent, Ford arranged for...
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