Looking a lot like a Fiesta on stilts, the latest EcoSport will be produced locally in India at the Chennai integrated manufacturing complex for both domestic consumption and also export, with production in other countries, likely Brazil slated to commence down the road.
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The folks at Ford couldn’t be happier with the success of the Fiesta. After pumping plenty of dollars into a marketing blitz for the car ahead of its launch, in just 10 months on sale it’s now the most popular sub-compact in America, out-selling segment heavyweights, the Honda Fit and Nissan Versa. With both of...
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The Blue Oval’s ‘One Ford‘ global platform strategy will have huge costs savings advantages for the automaker, but it’s also set to be a boon for performance enthusiasts. The first such high point for handling and horsepower junkies will be the Focus ST, which launches next year as Ford’s first global performance vehicle based on...
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Ford has just unveiled the first example of its new One Ford philosophy, the 2011 Focus. Offered as both a five-door hatchback and four-door sedan, both models look quite unique but offer the same aggressive front end and high-quality paint. At launch one engine will be offered, a 2.0-liter 4-cylinder with direct-injection technology that makes...
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The idea of building a vehicle to compete with the Toyota FT-86 is “interesting,” but not necessarily the direction Ford has in mind when it comes to the future of small sporty cars. This is according to Ford marketing boss Jim Farley, who’s brain we had a chance to pick a few weeks back during...
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