Nissan is taking new steps to improve customer satisfaction by creating a new position within the company dedicated to improving the brand’s quality.
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Ford will tell you how the F-150 beat the Chevrolet Silverado in the 2012 Best Value in America awards, but it won’t tell you that the company also lost to Chevrolet. A press release titled “F-150 wins Best Value Award” might seem pretty simple, but the eighth annual “Best Value in America” award isn’t quite...
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Kia will hold off on expanding its production facilities and sales targets in favor of improving the quality of its vehicles, CEO Lee Sam-ung told Automotive News at a launch event for its new Rio hatchback. “Quantitative growth is important, but qualitative growth is also important. We plan to focus on improving product quality and...
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Despite poor showings in various quality surveys, not to mention anecdotal evidence abound, Volkswagen is tackling its vehicle quality problems head on, and is openly discussing the steps it will take to remedy them. The J.D. Power Initial Quality Survey, regarded as the gold standard among industry types, pegged VW at 29th out of 32...
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In a reversal of previous trends, domestic brands reported fewer aggregate quality problems than import brands for the first time in the history of J.D. Power’s Initial Quality Survey. Domestic vehicles reported 108 problems per 100 vehicles, compared to 109 problems per 100 vehicles for imports – not a very wide margin, but an important...
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