Can these Cooper all-season performance tires live up to a sports-car owner’s expectations?
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I’m a firm believer that there’s no such thing as an all-season or all-weather tire.
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Properly testing a tire can be hard sometimes. Scroll to the bottom for a full second season update.
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Being a successful, profitable company in today’s challenging global marketplace is not easy.
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Last month, Michelin took the first step in trying to revolutionize the tire industry.
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Hands up if you really care about tires. Anyone, anyone? Truth is only those with petrol coursing through their veins really seem to care deeply about what tires they put on their car, even though more people should.
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Tires wear out. It’s a fact of life. And as tires wear, their effectiveness diminishes.
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Winter-tire technology is advancing at a rapid rate. Today’s winter rubber is so superior to snow tires of yesteryear that the two can’t even be compared. This is great news for those who live in regions with nasty winter weather as more and more passenger vehicles are rolling off of showroom floors with summer tires...
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We’ve attended a lot of tire events over the years. It’s always the same old thing when a manufacturer wants to show off the latest and greatest rubber. Three things are guaranteed at an event like this. First, there is a presentation highlighting the advanced design and technology of the new tire. Second, there will...
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Tire engineering is like rocket science. Ok, it might not be quite that complex, but its close. The technology used to create a modern, class leading tire is incredible. Aspects of a tires design, like sidewall chaffing caused near the tire bead, are things most consumers will never think about while flying down the freeway...
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