Audi has a legion of dedicated fans. In fact, a recent Visibli study found that the auto brand has more engaged social media followers than even Lady Gaga and Justin Bieber. That must mean these fans have quite a few stories to share about how the German luxury automaker gained their loyalty. Audi wants to...
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BMW Financial Services has jumped on the social media bandwagon with both feet and has introduced a new social navigation mobile app called “The Ultimate Drive.” Created to give drivers a unique mobile and social experience, this app lets users submit their favorite routes and have them shared via other social platforms. The idea of...
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When the change will happen, remains to be seen, for now Nissan will continue to use operators at 1-800 numbers to deal with customer complaints.
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Don’t keep your anger about bad drivers to yourself anymore. Let the world know how you feel about Mr. Never Signals Before He Changes Lanes on Driver-Ratings.com. Here’s how it works: Head over to Drivers-Ratings.com and type in the offending driver’s licence plate number. Pick your province or state from the dropdown menu and hit...
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NASCAR is looking to target a younger, hipper crowd—one that’s into this Facebook thing. And to do so they’re introducing a Facebook game, one that promises to be less annoying than Farmville, hopefully. Piggybacking off the successful Car Town, they’ve launched the slightly more cumbersome-sounding “NASCAR Pro Championship presented by Sprint” that will be featured...
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Selling cars is kind of big business for Nissan. Taking advantage of social media to reach all those trendy kids these days is merely a part of that. And in the 20 years that marketing communications director Erich Marx has been at Nissan, he’s seen the changes in how people reach out to others, and...
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Awhile back, we told you about women in Saudi Arabia fighting against a law that states they aren’t allowed drive. We told you about Wajeha-Al-Huwaider, a women’s rights activist in Saudi Arabia, who decided to mark International Women’s Day in 2008 by shooting a video of herself driving and then posting it on YouTube. Next...
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You’re not the only one who loves to let their friends know where they are via Foursquare. Now, Audi is in on the action and have they got some tips for all of their followers. So what do you have to do? Just follow Audi on Foursquare and find out where some of the best...
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Proving the worth of social media (forums in particular), Saab has just hired on SaabsUnited.com forum founder Steven Wade. Swade, as he’s known on the forum and blog, will be in charge of the social media presence for the Swedish automaker as it searches to reinvent itself. In a post on the SaabsUnited home page,...
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We spend a lot of time in our cars, so it makes sense that there should be a social media site that gives us the chance to socialize while sitting in traffic. Now you can meet and chat with other drivers using Bump.com. Let’s just say you see a cutie in the next car over...
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If you “like” electric vehicles, you’ll want to check out Ford‘s new electrified Facebook Fanpage. Dedicated to educate enthusiasts and curious consumers, fans will be able to find and share information about Ford’s electric vehicles. If you’re already a fan of this page, you’ll know that it’s where Ford first revealed the information about the...
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A Canadian BMW dealership is offering what might very well be the world’s best job – especially if you’re a fan of BMWs. Endras BMW, located just outside Toronto, Canada is now accepting applications for a year-long social media position. The title: Ultimate Blogger. To become the Ultimate Blogger, Endras is looking for a serious...
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Audi wants Super Bowl fans to re-define luxury. To kick off Super Bowl week, they’ve taken their quest online using various social media outlets for fans to join the movement. As of today, you can visit Facebook at audi.us/EstateSale and Twitter at http://audi.us/ProgressIs and RSVP to these social media contests that attempt to give old...
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Typically, a product is reviewed and rated by a publication, whose staff, after testing and evaluating, will give their opinion on it. However, some might consider this opinion biased, either due to the writer’s personal taste or due to advertising dollars. Nissan‘s luxury division Infiniti is now taking a different approach to the norm, becoming...
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Oh social media, what can’t you do? Not only do you entertain us and keep us up to date, you also fight crime in your spare time. The Seattle police department has announced that it will start tweeting information on stolen vehicles in hopes of cutting rising auto theft rates. The stolen car tweets will...
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If you’ve just got to know everything about Jeep as it happens, you’re in luck! The first official blog of the Jeep brand launched Monday, November 29. Not only that, if you’re one of the first 25 to comment on the Jeep blog post entitled “Celebrating the Launch of the Jeep blog,” you’ll receive two...
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With over 300 horsepower, the Ford Mustang V6 is no longer confined to the role of rental car, like its less fortunate ancestors were. Even though it carries the stigma of “V6 pony car”, the Mustang with two fewer cylinders can move well, and Ford knows this. For the upcoming “V6 Performance Package”, Ford is...
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Honda is giving away a CR-Z via a Facebook promotion that asks contestants to upload a picture of themselves showing their “two sides”, which we’re assuming has something to do with Photoshop and not any sort of personality disorder. The “two sides” moniker plays on the CR-Z’s sporty and hybrid elements. Contestants will then be eligible to...
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Think of the Klutch22 iPhone app as social media for your car. This cool new app hooks you up to a web community via the iPhone that lets you search and find your favorite rides close to you. You can also log in your ride so others can find you. It’s a real-time car positioning...
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What can’t social media hook its wagon onto? Now, you can hitchhike using social media, thanks to the folks at Mercedes/Smart parent company Daimler. Ok, so it’s not hitchhiking in the literal sense – it’s carpooling (we just thought that hitchhiking sounded edgier) – and Daimler has put together a pilot carpooling project that mashes...
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OnStar is set to evolve from a safety feature that assists drivers in distress, into an in car infotainment platform, as its latest iteration launches voice text messaging and Facebook integration. OnStar is looking to re-brand itself under the “responsible connectivity” tagline, an ironic label in light of the fact that social networking while driving...
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Have you got talent or do you think you’ve got talent? Kia Motors America is looking for you to be the next big Internet star with their $10,000 Who’s Next? contest on YouTube. An online video contest based around the Kia Soul, “Who’s Next” invites contestants to post their videos themed around the Soul on...
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Social media has infiltrated every facet of life, and it has been a big part of Ford’s 2011 Fiesta marketing launch. Ford is promising new Fiesta owners an experience unlike any other when they take delivery of their new car. The experience starts in the showroom, where kiosks play Fiesta Movement videos and act as...
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Buick is hoping to kickstart buzz around their upcoming Regal sports sedan by not manufacturing any buzz at all. Dubbed “The Moment of Truth”, Buick will take a page out of the Fiesta Movement’s book, but geared towards an older crowd. Rather than the zany antics of the Fiesta Movement’s early 20’s demographic, the Regal...
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