In fact some people have done incredible things to prove their loyalty to the brand. Examples include getting Honda tattoos, requesting special ‘Honda’ haircuts, even carving the company logo on their front lawn.
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It’s interesting to see a demographic breakdown of what people are buying and a new study shows that Toyota was the top automotive brand for African-Americans in 2010. In the recent study conducted by Polk, the total new vehicle registrations among this demographic reached 641,090, an increase of 11.5 percent over 2009 (7.4 percent of...
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A Honda dealer in Vancouver, Canada who wanted to show support for the NHL’s Vancouver Canucks was forced to remove the team’s logo from their showroom. Kingsway Honda manager Doug Lum told the CBC that the NHL informed Kingsway Honda that the use of logos constituted copyright infringement and had to be removed immediately. Lum...
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Those findings registered over the weekend brings the total number of complaints so far to some 668 and NHTSA is investigating a whopping 865,000 vehicles regarding this problem.
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Flavio Briatore has quite an interesting past. Having been accused of fraud, which lead to jail time, only to re-emerge running a string of Formula-One teams, including the Benetton F1 and Renault F1 teams. He was then given a lifelong ban from the sport for trying to fix races. Briatore was later exonerated from the...
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NHTSA is investigating the 2010-2011 Ford Escape and Mercury Mariner for a rear window that could potentially shatter. So far, the government agency has received 18 complaints regarding the rear window shattering when the tailgate is opened or closed. 200,000 Escape and Mariner vehicles will now be investigated, and Ford has issued a service bulletin regarding the...
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With the extreme popularity of the BMW X1 crossover within Europe, sales in the United States have been delayed until the end of 2012. The X1 was formally launched in Europe in November 2009 and was initially planned to launch in the US earlier this year. The delay has been caused by the Leipzig plant, which can...
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With Saab parent company Spyker Cars having secured a 30 million euro short-term loan, Saab vehicles will now resume production after a payment dispute with suppliers forced them to suspend their operations. Saab CEO Victor Muller released a statement to the media, remarking “I would like to apologize to our dedicated employees, suppliers, dealers and customers...
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Not only that, but PM will send a team out to analyze just how bad they are, by strapping diagnostic equipment to a car, including a multi-axis accelerometer.
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Over the past 13 years, the Gumball 3000 has been in the news for plenty of good and bad reasons, and they are set to party on the road once again. This years event will start from London, England on May 26th, and amidst all the gas guzzling exotics, it will also have a green...
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Auto industry legend Bob Lutz may no longer be in the employ of the Big Three, but that hasn’t ever stopped “Maximum Bob” from giving his two cents on what the industry could do improve upon At the New York Auto Show, Lutz held court for a handful of journalists and expanded on what he...
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According to a tweet from Ward’s Auto, Chrysler CEO Sergio Marchionee has confirmed the existence of two new models in the pipeline, the Dodge Charger Super Bee and a Gucci-branded edition of the Fiat 500. The last generation Super Bee was mechanically identical to the Charger SRT-8, although it came in unique pastel colors and...
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A massive accident occurred at the start of Australian V8 Supercars race at Barbagallo over the weekend, involving Karl Reindler and Steve Owen. Incredibly neither driver suffered any major injuries. Reindler’s car stalled at the starting grid and it wasn’t long before Owen slammed into him at over 90-mph. Data showed the impact was a...
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Porsche has just announced the latest version of its sports sedan, the Panamera Diesel. Powered by a 3.0-liter V6 diesel, the engine makes 250-hp from 3800 rpm, with torque of 406 lb-ft from 1750 rpm. The more important numbers for this car, however, are in the fuel economy department, with Porsche claiming a 1200 km...
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Lexus dealers have sent a grave warning to the company’s corporate brass in an internal document that has been obtained by the team at Jalopnik. The file, which details the concerns expressed by dealers at the recent Lexus Southern Region meeting, cites numerous issues with the brand and warns that, “it risks becoming another Buick.”...
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If you own a 2002 to 2004 Honda CR-V it could be the subject of a recall in the near future after federal safety regulators announced an investigation into headlight failures for those model years. The National Highway Traffic Safety Administration (NHTSA) has announced an early investigation into almost 300,000 of the Honda soft-roaders after...
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Every true luxury marque has a performance sub-brand, usually indicated by one, or a group of letters. BMW has its M, Audi its RS and Mercedes its AMG. But what about Lincoln? Nothin’, nada, zilch. That, however, may change with rumors that the Ford division is considering a performance line to help establish itself as...
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Proving that you might actually be able to stop a train wreck that’s already in progress, under the stewardship of Fiat CEO Sergio Marchionne, Chrysler has posted a profit. Blaming high interest rates on its government loans for not climbing into the black earlier, Marchionne today reported a net income of $116 million, compared to...
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Defending World Challenge champions, K-PAX Racing, headed back to the podium in Utah over the weekend. After conquering their respective class last season and capturing the World Challenge Drivers Championship with their Volvo S60 in the GT Class, K-PAX’s newly built C30s are already looking like true competitors in the Touring Car class as well....
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While the majority of Americans are cutting back and looking for cars that save money while delivering maximum mpgs, the affluent in China continue to ignore price tags on vehicles they really, really want. Lorinser, a premium Mercedes-Benz tuner, decided to get their feet wet in the Chinese market by taking their new S-Class-based S70...
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Full of crap? Not exactly, but as it turns out BMW‘s Spartansburg, South Carolina plant gets over 37% of its power from methane gas harvested and compressed from a local landfill, which is enough to land it a solid 4th place rating on the EPA’s Top 20 Green Power Partners list. “BMW Manufacturing is leading the...
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The roads just got a little safer, because the Hyundai Equus just earned a 2011 Top Safety Pick Award from the Insurance Institute for Highway Safety (IIHS). Earning top ratings from the IIHS’s evaluation, the luxury sedan scored good for front, side, rollover, and rear crash protection, and it also has electronic stability control (another...
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Looking to spend over $150,000 on a true collectible? This 1980 BMW M1 was spotted on eBay sporting quite the price tag, but with good reason. Not only is it just one of 456 M1s ever produced, the original owner of this vehicle has kept it completely pristine and it only sports 2,745 miles on...
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Who says money can’t buy… creativity? Arguably the ultimate garage we’ve ever set eyes on, this owner and collector of very fine vehicles clearly not only has taste, but the willingness to think outside the box when it comes to customizing his exotics. But before we get to the yellow Ferrari 360 GT that’s the...
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