For Audi, there’s no longer an economic need to sell Ducati.
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Ducati will remain in Audi’s stable.
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Volkswagen could be looking to sell off Italian motorcycle maker Ducati.
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The Volkswagen Group will host a special event to showcase that it has in store for the 2015 Frankfurt Motor Show.
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At times the auto industry can feel overwhelming, with all the different products, brands and stories to keep straight. There’s always something going on in this business, from breaking news to vehicle reviews.
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You’re looking at the Volkswagen XL Sport, an awesome combination of a crazy Volkswagen engineering and Ducati power.
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Following Volkswagen’s acquisition of Ducati, you had to know it was only a matter of time until their marriage produced a child with a VW badge.
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Volkswagen has confirmed that a Ducati-powered XL1 is in development and the sports car could get green lit for a limited production run.
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Volkswagen and its CEO Martin Winterkorn have had a busy year thus far, successfully acquiring Porsche and Ducati under its umbrella of brands.
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Audi has released a new video today, breaking down the full Pikes Peak race course and the obstacles that the RS5 and Ducati Multistrada 1200 S will face during the hill climb. The company also revealed a twitter based contest that gives fans the chance to drive both the Multistrada and RS5.
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German automaker Audi has released its 2012 Interim Financial Report, which contained details on its July acquisition of Ducati. Interestingly enough, it was Lamborghini that actually bought Ducati – but at the end of the day, Audi still controls both brands.
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Last April, Audi confirmed that it would be buying Ducati for its small engine technology, and that deal has been finalized today, making it official.
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As World Ducati Week (WDW) 2012 approaches, the Italian bike brand is announcing Audi as its official automotive parter with Lamborghini planning an appearance with two flagships as well.
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This story probably would have made you laugh a few years ago. It would have seemed unthinkable, impossibile even. All the same, BMW is working with Hyundai to produce engines.
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The automotive industry is a global business that is constantly evolving and growing, and we here at AutoGuide know it can be hard to keep up sometimes. So here is a summary of the top stories you may have missed this week:
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Fallout is common in corporate acquisitions and Audi‘s takeover of Ducati is no exception. In this case that colateral is especially funny because it means the German giant now officially owns a few Mercedes-Benz AMGs, sort of. Before the deal, Duacti offered AMG-branded bikes which naturally transferred to Audi along with the rest of the...
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Global automotive juggernaut Volkswagen is about to grow a little larger with rumors that it’s luxury car division Audi will announce a takeover of an iconic Italian brand next week. What makes this acquisition unique, however, is that the new company isn’t the four-wheel kind, preferring instead performance on two wheels. According to inside sources,...
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Volkswagen‘s $1.1 billion bid for Ducati has the automotive world wondering what the automaker would want with a superbike company, but answers are out of reach. Such situations quickly become a speculative breeding ground for ideas, ranging from a vision of world domination permeating both four- and two-wheel markets, to a more conservative view based...
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A sponsorship agreement between Italian motorcycle company Ducati and the high-performance AMG division of Mercedes-Benz isn’t expected to carry on for much longer. The reason? Rival German luxury automaker Audi is said to be in exclusive talks with the storied bike manufacturer, which could result in a sale by as early as mid-April. Previous rumors...
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Ducati, the famous Italian motorcycle brand could be up for sale. There seems to be significant interest in the motorcycle maker from both American and European buyers. Investindustrial SpA, the Milan-based private-equity firm that owns Ducati, seems to be looking for an IPO (initial public offering), or to sell it entirely. The sale could fetch...
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Announced at last year’s LA Auto Show, the Ducati and Mercedes AMG partnership initially revealed little more than AMG’s sponsorship of the Ducati Moto GP factory team plus a series of joint marketing and PR campaigns. Now, the collaboration has just created the new Ducati Diavel AMG Special Edition in time for the upcoming Frankfurt...
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Luxury cars have gotten the watch treatment… now it’s time for a motorcycle to take its place on your wrist. The special edition watch from Tudor takes its inspiration from Ducati sports bikes. This new watch marks the partnership between the two, as Tudor is now the official timekeeper of Ducati. Boasting the signature red...
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Last week Mercedes‘ high-performance AMG division and Ducati announced a partnership that will see the automotive brand sponsor the racing division of the Italian bike maker in the MotoGP series. According to new reports, the pairing might be far more significant and involved. Sources at AMG have commented that Mercedes could look to buy the...
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Mercedes easily had one of the coolest press conferences at this year’s Los Angeles Auto Show. No, it wasn’t because of the Sprinkle’s cupcake truck on hand dispensing some of their legendary goods. It was all due to Nicky Hayden. That name might not be too familiar to all of you unless you are into...
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