Mercedes-Benz reclaimed its sales crown in the U.S. in 2016, outselling both Lexus and BMW.
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BMW bested Mercedes-Benz and Audi to retain the title of world’s biggest premium brand by vehicle sales.
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BMW is on track to beat out Mercedes-Benz and Lexus for the 2015 luxury sales crown.
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Lexus is returning as a main competitor in the luxury car sales race.
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BMW is once again sitting on top of the luxury sales throne.
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BMW is still in the top spot when it comes to luxury car sales around the globe, but the competition is closing in.
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The global luxury auto sales race is heating up, with Audi and Mercedes closing the gap on current leader BMW.
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Daimler is expanding its stake in Aston Martin as a part of the previously announced for AMG to provide engines to the British exotic car builder.
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BMW is on track to sell over two-million vehicles this year.
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Lexus is once again a competitor in the luxury car sales race.
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Despite a late December sales surge from rival BMW that made things close, Mercedes-Benz managed to sell more luxury cars than anyone else in the US in 2013.
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By the end of the year, Mercedes-Benz will offer online car sales to customers in Germany and Poland.
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In the competition to take the U.S. luxury crown, Mercedes-Benz has all but conceded in the race, admitting that it won’t play any games to try to be number one.
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According to data from Polk, U.S. buyers registered 67,385 BMW vehicles through March this year, topping Mercedes-Benz which saw 62,366 registrations.
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Going punch-for-punch with rival BMW, Mercedes-Benz has put up its own incentives to protect its lead in the US luxury market.
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Despite plans to be the most profitable luxury car brand by 2020, Mercedes-Benz is falling further into third place behind the likes of BMW and Audi.
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