Today’s car shoppers are all about wireless connectivity in their vehicles.
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A new study finds that more electric vehicle buyers made their choice for environmental reasons than for gas mileage.
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Jaguar and MINI have topped the latest J.D. Power and Associates Sales Satisfaction Index.
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The American car consumer might be stereotyped as loving brutishly powerful V8 machines, but according to a new survey they actually prefer fuel efficiency over performance.
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According to a recent survey, millennials are less likely to care if a vehicle is assembled in America or not when shopping for cars.
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According to a new study, the 55-to-64-year-old age group is most likely to purchase a new car.
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With two of every five car buyers coming from Generation Y, Toyota is recognizing the importance of appealing to America’s next wave of car buyers and the vastly different tastes they carry.
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While automakers are targeting younger demographics with flashy marketing campaigns, they ought to be appealing to more adult sensibilities because baby boomers make up more than half of the car buying market today.
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