The Fiat and Chrysler product osmosis continues. Chrysler first revealed its plan for a Fiat collaborated small commercial van for the North American market back in November 2009. Finally, here it is. Tofas Turk Otomobil Fabrikasi, Fiat’s Turkish joint venture, announced that it will supply Ram with 190,000 units of the Fiat Doblo small panel...
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The original Fiat 500 by Gucci was an overwhelming success, quickly garnering over 3,000 pre-orders, pushing the two Italian companies to release a cabriolet version of their customized 500. The 500C by Gucci shares much of the same modifications its hardtop counterpart has, being offered at a little over $28,350. It’ll inherit the same color...
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Fiat may shift planned production of Jeep and Alfa Romeo SUVs from the Turin plant to an American facility. If this is successful, Fiat will have space to produce a small car at the Italian plant. One insider said that the compact car may be built at the Mirafiori plant, and Fiat’s strategic SUV move is based...
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Shares in Fiat fell on Tuesday as a result of reports that North American sales of the 500 would fall short of the company’s target. Fiat shares fell 4.26 percent Tuesday as investors grew worried over what CEO Sergio Marchionne said regarding the great opportunities the Italian brand would have in America.Laura Soave, head of...
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The Fiat 500 By by Gucci will make its official North American debut during New York Fashion Week that takes place between September 8th to September 15th. The collaboration between the two Italian brands for this limited edition 500 also coincides with Gucci’s 90th anniversary. Unique to Gucci’s Fiat are signature Gucci green/red/green stripes along...
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After a 27 year absence, Fiat has had a very successful launch in North America. Currently, the 500 is available in three trim levels, but the model range is set to expand next year with the introduction of the sporty Abarth version and an all-electric 500. Fiat will also launch a fifth vehicle in 2013, a...
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American consumers buying the Fiat 500 are choosing pricier packages and customized options. The mid level Sport ($17,500) model accounts for almost half of the model’s sales in the first five months of the Italian brand in the U.S. The top level Lounge ($19,500) model represents 20 percent of sales which features bigger wheels, leather seats,...
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North America’s most famous Abarth and Fiat 500 tuner, Scagliarini Motorsports, is looking forward to helping all Americans spice up their Abarth and Fiat 500s to their liking. To demonstrate what they can do with the Italian subcompact coupe, Scagliarini Motorsports’ Managing Director Michael Salvarani came up with the Fiat 500 Coupe Zagato Elaborata or...
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‘Today, it was announced that Mopar will be offering more than 150 accessories including key covers, graphics, body kits, bike carriers, roof racks and seat covers for the new 2012 Fiat 500. Prices will range from $21 for a locking gas cap to $1,400 for a body kit. “The FIAT 500 is one of the...
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Fiat and Chrysler can get to know each other a little better, now that CEO Sergio Marchionne has introduced a single team to manage both companies. And it’s quite a shake-up: Fiat, Chrysler, and Lancia get new CEOs, while Fiat-Chrysler gets four regional executives to oversee the company in North America, South America, Europe, and Asia. Marchionne...
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Fiat is the latest automaker to launch a new Apple application, and the Italian automaker has based the app on the 2012 500. The free app offers an in-depth look at the 500 including a historical design timeline of the iconic Fiat 500. App users can view galleries of four emerging artists, including a graffiti...
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For any car guy worth his mettle, the one Fiat to look forward to hasn’t been the cabriolet, the electric one, or even the Gucci edition—it’s been the fire-breathing Abarth, the one we thought would only be sequestered in the Italian boot. But we Yanks are indeed getting the Abarth, and we’ll get a glimpse...
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Fiat has returned to the U.S after a nearly three-decade absence, and the Italian automaker is eager to make a positive impression on the American consumer. So far, dealers are happy with the initial sales of the 500 but see the need for more ad support to sustain long-term growth of the brand. As part...
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Italian automaker Fiat purchased the U.S government’s remaining holdings in Chrysler today. Fiat paid $560 million to the Treasury Department for the government’s 98,000 shares. Fiat has run Chrysler since the American automaker emerged from bankruptcy protection in June 2009. The U.S government provided a total of $12.5 billion to Chrysler with the funds coming...
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t Today, the Ford Transit Connect is targeted at taxi and delivery business where fuel efficiency is a top priority. Initially, the small van was rated for 21 mpg on the city and 26 mpg in the highway. For 2012 Transit Connectgets a 1 mpg bump in each category, for a ratings of 22 mpg...
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Alfa Romeo fans, prepare to once again exercise your well-practiced art of patience. The launch of the brand in North America has once again been pushed back… sort of. At last check, Fiat CEO Sergio Marchionne had said the premium automaker would launch in 2012. That will still hold true, but only if you’re interested...
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Fiat has asked Chrysler to boost Freemont output after European demand soars for the rebadged Dodge Journey. Last June, with the Freemonts introduction, Fiat hoped to sell 13,000 of the minivans this year, however the automaker has already collected 15,700 orders. Fiat planned to sell 33,000 Freemonts in 2012 and as a result, Fiat was...
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f Fiat is giving back to the Chinese market by offering a special edition model limited to only 100 units and features five different graphic packages that are available. Each of the creative graphics packages are the results of five individual Chinese designers interpretation of the relationship between Italy and China. More importantly, they fashion...
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Former Pininfarina employees, Alessio Minchella and Alessandro Camorali have decided to team up and form a new company, Camal, in order to offer stylish new products for vehicles at prices affordable to the general population. There was no better way to launch the brand than to target the new Fiat 500 owners, giving the car...
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Everything’s big in Texas, so the saying goes. Unless Fiat has something to say about it: out of 70 existing Fiat dealers, 10 of them are opening up in Texas—the second-highest amount of dealerships, behind California, and tied with New York and Florida. Texas may seem like a strange state to sell small cars, considering...
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Fiat North America is ready to launch its first national ad campaign. The new campaign will kick off with a special event on July 4, the 54th anniversary of the original Fiat 500, said Laura Soave, head of Fiat North America. “We’re confident we can do a national launch and have the network in place...
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y Sales for the Fiat 500 are picking up after a slow start in the US market. The Mexican built US version was off to a slow start after only selling 3,141 units through the end of May, but the cute Italian car is gaining momentum. Chrysler has just 70 Fiat dealerships nationwide however there...
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In order to counter the problem this time around, Alfa will rely on Chrysler’s dealer channels to move product, thanks to parent Fiat now holding the reins of Detroit’s number 3 automaker.
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Remember when your parents told you that if you didn’t do well the first time, try, try again? Fiat and Dodge have heeded that advice. So when you’re at the 2012 Detroit Auto Show, expect to see Caliber: Round Two. A small hatchback in the vein of the Caliber will debut for the 2013 model...
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