If given the choice, a lot of people say they’d prefer dying doing what they love. That is exactly the fate that befell Toyota test drive Hiromu Naruse this past June, when he crashed testing the Lexus LFA supercar. Toyota has just released a short video tribute to Naruse, who is credited for having inspired...
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Our second installment of the Best In Show series profiles the cars that made SEMA what it is – sport compacts. Yes, some of these cars push the boundaries of taste, but others are fairly creative and actually enhance the looks of the stock car. The dominant cars this year seemed to be the Mitsubishi...
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Toyota products have often been criticized for being a bit too tame, lacking in enthusiasm while operating more like appliances. In an effort to distract from that reality, Toyota and the RK Collection have built a custom NASCAR edition Camry that does more than just look the part. Powered by a massive 358 ci TRD...
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It may look a little a lot over the top, but beneath all that wild bodywork the C&A Custom Concept Toyota Prius is actually pretty cool. That may be hard to believe, but what if we told you almost the entire body of the car (excluding the doors) was crafted of light weight carbon fiber....
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Looking like a luxurious RV inside and a pimp Vegas stretched limo outside, Toyota couldn’t have picked a more perfect venue than the annual SEMA Show to unveil its Sienna Swagger Wagon Supreme. The stretched Sienna takes Toyota’s new ‘Swagger Wagon’ to the extreme, after their viral music video of the stock van garnered over...
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With plenty of other blinged out rides at the 2010 SEMA Show, Toyota‘s Yaris GT-S Club Racer is a refreshing change of pace. There’s no big stereo system in the trunk, and it doesn’t make 500-hp. Instead, it’s a purpose built track car that’s not only ready to do battle in SCCA competition, but has...
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Building off of their success in NASCAR, Toyota has announced the RK Collection Camry NASCAR Edition show car, which will make its debut at SEMA next week. The special edition Camry is actually a two-door coupe and was developed by RK Collection, assisting Toyota Racing Development (TRD) realize the full potential of the Camry into...
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Despite pioneering the technology behind hydrogen fuel cells, Honda is lagging far behind arch-rival Toyota in the hybrid and electric vehicle segment. With the Toyota commanding over 70% of hybrid market share, and Honda’s Civic, Accord and Insight hybrid models all falling flat, the big H must do something quickly to avoid losing the segment...
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Consumer Reports has released its latest reliability study and while little has changed in respect to the industry-leading Asian brands, domestic automakers are catching up. Toyota and Honda each recorded the highest scores in five vehicle segments in the 2010 Annual Auto Survey, while General Motors posted considerable improvements while Ford is ranked best among...
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Toyota has just announced its list of eight show cars for the annual SEMA Expo, including everything from a custom Prius, to a NASCAR edition Camry, to several modified trucks and even a Sienna Swagger Wagon. Along with the vehicles, Toyota will have on hand NASCAR driver David Reutimann, NHRA Top Fuel driver Antron Brown,...
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It’s amazing to see what a design team can do when they don’t have their arms tied by accountants. For the 2010 LA Auto Show‘s annual Design Challenge, automakers were invited to create a vehicle that is good for the environment, attractive and exciting to drive, but it also much be safe, seat four and...
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Toyota is recalling 10,750 Corolla and Matrix models due to fault accessory belts, which drive the air conditioner, alternator and water pump. The defect is only present in models with the 1.8L four-cylinder which were assembled in North America between February and March of 2010. The belt is at risk of deteriorating, which could lead...
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The Toyota Yaris is an excellent point A to point B vehicle, with excellent fuel economy and an attractive price. Plus, it’s a Toyota, so it’s reliable. That being said, the reasons to consider buying a Yaris have never included its looks. Toyota appears to be ready to change that, with new photos from a...
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Toyota seems to be catching on to this whole social media thing. Last week the automaker teased us with the Prius MPV on its Facebook page and now the folks in the PR department have used Twitter to announce that the second Prius model will debut at the Detroit Auto Show this January. The vehicle...
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Feel free to let out a huge sigh of relief – a panel of experts investigating the causes of sudden acceleration heard on Monday that the risks of driving a recalled Toyota are minimal. Paul Fischbeck, a professor of social and decision sciences and engineering and public policy at Carnegie Mellon University, told the National...
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Toyota‘s initial investment of $50 million in its partnership with Tesla will also cost the company another $60 million in development costs needed to bring its RAV4 EV to market. The $60 million is, according to SEC filings, for services rendered by Tesla, and any future components will require additional funds. Tesla took over Toyota’s...
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Thanks to a few scans of an internal Toyota dealer brochure, we have our first look at what the 2012 Yaris will look like. Toyota is planning a new Yaris model in a bid to keep up with the likes of the Honda Fit and an onslaught of new subcompact products from Chevy, Ford and...
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Honda makes being green look easy. That’s why they are holding on to the “Greenest Automaker” title from the Union of Concerned Scientists (UCS), making this their fifth year running. Honda squeaked ahead of Toyota and Hyundai (both tied for second), beating the two by just one point. “It was a photo finish, but Honda...
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Toyota is getting funky and has released details about the new iQ Disco model, available for the European market. So why is it called the Disco? Well, it kind of resembles a disco ball and it also comes with a professional DJ sound system – so you can get down with your bad self while...
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As the original Prius prepares to celebrate its 10th birthday, Toyota is planning to finally expand the hybrid lineup, adding an MPV model. While not common in North America, MPVs are a hit in other parts of the world where our minivans are seen as gargantuan. A single photo showing the Prius MPV peaking out...
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Toyota‘s FT-86 Concept will make it to market as a Scion in North America, likely sporting the name FR-S. According to a report by the Wall Street Journal, Toyota dealers were made aware of the decision by the corporate brass at a recent meeting in Las Vegas. The decision help build-up the Scion brand, with...
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Although this characteristic is common among all pickup trucks, the Tundra seems to have received more complaints than most.
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Although nobody could really call the FJ beautiful; the TTSE makes it look even brawnier, especially that it’s now sporting Army Green paint, black bumpers, front grille and door handles.
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Toyota announced today that they will build a small hybrid car in France, apparently based on the Yaris compact. Toyota already builds the Auris hatchback in Europe, which is available with a hybrid system. In a statement released by the company, the Japanese manufacturer said “This decision fits in Toyota’s strategy to extend the full...
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