What’s the real benefit to autonomous cars? To be able to eat your Taco Bell Cheesy Gordita Crunch while it drives you to your destination of course. In all seriousness, Google’s self-driving car just did its biggest and best promotional video yet. The autonomous Toyota Prius shuttled around Steve Mahan, a legally blind man, through...
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The Scion FR-S has been on every car-enthusiasts mind for quite a while now. Today we find a video that will certainly help pass the time before the release. A Toyota GT86 (known to us as the Scion FR-S) Testing with full Toyota Racing Development (TRD) trim. In this video you can spot a few upgrades...
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This year marks Queen Elizabeth’s diamond jubilee, and to celebrate, a gathering of sixty rare and beautiful cars will be brought together at the quadrangle in Windsor Castle in England. Only cars of the highest caliber have been invited to the event, and will be arriving at the castle from all over the world. One car from...
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Ever wonder just how different men are from women when it comes to picking their vehicle of choice? Here’s a top 10 list of vehicles with the highest proportion of female buyers, provided by Polk via InsideLine. There are a few unexpected models on the list, and a couple of models that, to our surprise,...
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Another video of the highly anticipated Toyota GT 86 has emerged, showing off the process behind turning the rear-wheel drive sports coupe into a competitive rally car. The 49 second clip doesn’t detail too much about the rally car, simply teasing us about the looks. However, the Toyota 86 looks like a superb specimen for...
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Toyota has announced today that it will be bringing an all new U.S. designed sedan to show off at the 2012 New York Auto Show. The details are sparse on what the new car will be, with Toyota saying, “the sedan’s exciting new design features an elegant yet athletic look.” The new car could possibly...
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The Toyota Tacoma was recalled earlier this month for a fault in the steering wheel spiral cable design, which the company claimed affected 2005 to 2009 models. Today, Toyota has expanded the recall to include all 2005 to 2012 model year Tacomas. The issue is that the steering wheel spiral cable rubs against the retainer inside...
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After announcing an initial green car partnership at last year’s Tokyo Motor Show, BMW and Toyota have now signed a collaborative research agreement to develop the next-generation of lithium-ion battery cells. The plan by both automakers is to focus on improving the performance and capacity of lithium-ion battery cells, using new materials for cathodes, anodes...
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Toyota supports environmental consciousness by holding the annual Lexus Eco Challenge competition, encouraging middle and high school students to practice eco-friendliness in creative ways. Since the program’s inception, $4 million in scholarships and grants have been awarded to middle and high school students for their distinguished projects. “Through this program, more than 25,000 participants have demonstrated...
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Charge as much as you can, when you can — that seems to be the mentality at Al Hendrickson Toyota of Coconut Creek, Fla. where the sought-after Toyota Prius C is marked up by a whopping $7,000. A Twitter user with the handle Miami4me2c posted a picture showing the dealership’s “Market Value Adjustment” which brings the car,...
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The Toyota Prius GT300 race car debuted at the 2012 Tokyo Auto Salon, looking ready to compete in the 2012 Super GT season. But things didn’t go as planned when the team took to testing its race car out at Okayama Circuit prior to the season opener. We’re sure all the Toyota haters out there...
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The slow unveiling of the all-new Lexus LS luxury sedan has unofficially commenced when the sharp eyes of Lexus Enthusiast discovered a flash of an image of the concept within a Lexus RX crossover promo video featuring chief engineer Takayuki Katsuda. When Katsuda started to elaborate on the new and unique “spindle-grill” corporate face of...
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Those in the market for the all-new Subaru BRZ and Scion FR-S (Toyota GT 86) will be excited to hear that Yasuyuki Yoshinaga, president of Fuji Heavy Industries Ltd., has announced the production of the new jointly-produced sports car will hit 100,000 a year. At least that’s their goal. The BRZ/FR-S/GT 86 are all produced...
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Introduced for the Japanese market last December, the Toyota Prius C had only hit U.S. showrooms on March 12. In only its first three days in the U.S. market, the Prius C sold 1,201 units, eclipsing the Chevrolet Volt and the Nissan Leaf’s complete February sales performance of 1,023 and 478 units respectively. However, demand for the...
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North American tuner companies were invited to Toyota Headquarters in Torrance, California to measure the new Scion FR-S and take a closer look at the car to begin the process of drafting future tuning parts. Many tuners were present at the event and the response to Scion’s new sports car has been overwhelmingly positive across the...
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Earlier, we had reason to celebrate as production for the Subaru BRZ and Toyota GT86 had finally kicked off in Japan. The highly anticipated sports coupe will make its way to America as the Scion FR-S to hot anticipation. But just in case we’ve all forgotten how great the Toyota GT86/Scion FR-S is, the Japanese...
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Toyota is the brand to beat when it comes to hybrid vehicles, and the recently launched Prius c subcompact helps reinforce that trend. According to Toyota, the Prius c, which launched on March 12, has sold 1,201 in its first three days on the market, making it one of the company’s fastest selling vehicles. In...
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Today at the Gunma factory in Ota-city Japan, a ceremony was held to celebrate the start of production for both the Subaru BRZ and Toyota GT86. The Toyota GT86 and Subaru BRZ have had lots of media exposure over the last few months, and today the first of both models will roll off the assembly...
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In a preview of things to come once the Scion FR-S goes on sale here and the stability control program gets switched off, here’s some video of a Toyota GT 86 crashing into a safety barrier. The accident occurred at the Mega Web, which is billed as a “Look, Ride and Feel Car Theme Park”...
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Board games aren’t popular like they used to be, thanks to the wealth of electronic entertainment available today. Still, many of us probably remember the Game of Life which is probably what Toyota is banking on with their new ad campaign for the Prius c. Targeted towards first-time car buyers, Toyota leveraged its partnership with...
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Toyota will be sporting some nice hardware at this years Goodwood Festival of Speed, debuting the TS030 hybrid Le Mans car, the Dynojet Racing-prepared Toyota Avensis and Gazoo Racing LFA and GT86. The Festival of Speed, as the name suggests, celebrates racing heritage and fast cars, both of which Toyota has to offer. Toyota Racing...
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Applications opened at noon Eastern Standard Time, today for Toyota’s 100 Cars for Good campaign that donates the aforementioned number of cars to 100 non-profit organizations over a period of 100 days. Last month we reported that the program would enter its sophomore year, which began today. Applications are being accepted until March 26 at 11:59 Pacific...
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Toyota recently announced its North American leadership changes with current president and COO of Toyota Motor Sales (TMS), Jim Lentz, becoming the first American CEO of TMS. Lentz will make the official rise from COO to CEO on April 1st and has been one of the prominent faces of Toyota during their recent recall issues....
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Each year, the city of Long Beach, California gets transformed into a motorsports-themed environment to make way for the Toyota Grand Prix of Long Beach. To kick off the festivities annually is the Toyota Pro/Celebrity Race and this year’s lineup of drivers has just been announced. The celebrities that will be piloting Scion tCs through...
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