Celebrating the production of its one-millionth Land Rover Discovery, a Land Rover team treks a 50-day, 8,000 mile expedition from Birmingham to Beijing. A £1 million (GBP) fundraiser is also held to benefit the International Federation of Red Cross and Red Crescent Societies, a Global Humanitarian Partner of Land Rover. Just last week, Land Rover reported...
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To get people excited about the new, topless Roadster, MINI has opened up a live peep show on Hollywood Blvd, just a block away from the Kodak and Chinese Theatres. A tongue-in-cheek marketing campaign for 25 days, curious passersby will get to feast their eyes on some MINI action after pressing a button on the...
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Racing driver Walter Rohrl, Group B monster Audi Sport quattro S1, and the treacherous Pikes Peak Hill Climb are iconic in and of themselves, but when combined, it marks a legendary moment in the history of motorsports. 25 years ago, when the 4,301 meter hill climb was pure gravel, Rohrl threw his Audi around 156...
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Along with the exotics and modified machines on display at the Festivals of Speed, for the hardened auto enthusiast the show also packed numerous rare gems – like the Panoz Roadster above. Other oddities included an ultra-tiny Messerschmitt KR200 and what is believed to be the only 1953 DKW Meister Klasse in the US. As...
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To the person (or persons) holding the golden ticket to the $640 million Megamillions Lottery jackpot: here’s a way for you to spend the money. Last month, a special Ferrari 250 GTO sold for a record $31.8 million US dollars, making it the most valuable Ferrari in the world. Now, imagine a parade full of...
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The 9th annual St. Petersburg Festivals of Speed kicked off last night across the bay in Tampa with an extravagant display of jets, boats, luxury goods and, of course, exotic cars. As promised the list of hardware on display was outrageous, and included a Porsche GT2 RS, a Koenigsegg CCXR, a matte-white Ferrari FF, a...
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The Volt, which has become a symbol of all that’s wrong with the Obama administration among a number of conservatives (including Fox news, which has gone out of its way to criticize the car from just about every angle),might finally be getting a break.
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That means each model in the current 2012 Buick lineup has been awarded Top Pick status, the only one that hasn’t is the new Encore compact crossover, since it hasn’t hit the market yet.
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For the first two races of the 2012 Formula 1 season, Team Lotus has received a mixed bag of results. Formula 1 World Champion Kimi Raikkonen finished both races in the points despite mediocre qualifying. Meanwhile, GP2 champion Romain Grosjean displayed rapid pace during qualifying but suffered a DNF for both races. Such is the mix...
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The quintessential go-anywhere, do-anything, vehicle, Land Rover is celebrating the production of its one-millionth Land Rover Discovery. In light of the landmark achievement, Land Rover is holding a 50-day expedition and £1 million (GBP) fundraiser to benefit the International Federation of Red Cross and Red Crescent Societies, a Global Humanitarian Partner of Land Rover. Displaying...
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Earlier this week, we took a close and detailed look at the six Jeep concepts heading to this year’s Moab Easter Jeep Safari. As usual, a video has been released showcasing all six concepts. The concepts heading to Moab, Utah this year are the Grand Cherokee Trailhawk concept, Wrangler Apache concept, Mighty FC concept, J-12...
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From the Porsche European Delivery Program to the Master Italian Lifestyle Maserati Driving Experience, European automakers go the extra mile to make customers feel special. BMW enjoys sharing its enthusiasm for automobiles also but best of all, you don’t even have to own a Bimmer to experience its passion. Its headquarters feature a unique principal visitors...
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A pioneer in modern cinema, director Peter Yates received critical acclaim for the camera work and editing done for the car chase in the 1968 movie Bullitt. Starring Steve McQueen, the Ford Mustang, the Dodge Charger, as well as the hilly streets of San Francisco as the backdrop for the chase, Columbia University professor Emanuel Levy praised,...
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That said, according to the Bureau of Economic Analysis, most Americans are spending less on fuel today than they did a generation ago, with 3.7 percent of national spending going to gasoline, as opposed to around 5 percent in the early 1980s.
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Maserati is the latest to offer an exclusive driving experience program, a growing trend among sport luxury automakers. Brand aficionados have a choice of three distinct driving packages. First on the calendar is the Master GT two-Day Experience, held from April 23 through 24. The package includes a two-day circuit driving experience to teach racing...
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Each year, the mad scientists of Jeep and Mopar collaborate to create interesting concepts for the 46th annual Annual Moab Easter Jeep Safari, held in Moab, Utah. This year the team stepped it up a notch, announcing six new Jeep concepts. Mopar has also announced an off-road division that will create authentic Jeep parts and accessories....
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Another video of the highly anticipated Toyota GT 86 has emerged, showing off the process behind turning the rear-wheel drive sports coupe into a competitive rally car. The 49 second clip doesn’t detail too much about the rally car, simply teasing us about the looks. However, the Toyota 86 looks like a superb specimen for...
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Office-K, a high-end aftermarket automotive store in Tokyo, Japan, organized an incredible Rolls-Royce meet along a swanky cobblestone street in the heart of Tokyo for its owners to celebrate their favorite luxury marque. A nod to Middle Eastern extravagance, Office K’s event was named “Dubai Street, Phantom Party.” From standard Phantoms, to Extended Wheelbase models, Coupes,...
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The 2013 BMW M5 will compete in this year’s One Lap of America, driving 3,300 miles in the eight day event while competing in several motorsports events. The M5 will compete in the Luxury Sedan class for top honors in the new “Showroom Stock” class. It’s the perfect event for the German automaker to show...
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Batteries and cold climates often don’t mix well. Anyone who has tried to operate an electric device, like a camera that has been sitting in the cold, will soon find that the batteries have lost their charge. This sort of issue isn’t catastrophic with a small device, just a little inconvenient. The same can’t be...
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Other ads for the future taxi play on Nissan’s larger overall marketing strategy, which emphasizes “innovation for all.” Examples include “innovation for NYC, “the cab that goes to the corner of innovation and cool” and “the future of the auto industry? We’ll take you there.”
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Now, Jaguar is putting its own take on the backseat theme, by launching a new series on its official You Tube channel, called Backseat stories, designed to tie in with its new “Alive,” ad campaign
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The new facility will enable Barrett-Jackson to save money on temporary facility costs as well as providing much better protection from mother nature, which has unleashed its wrath during auction season in the past.
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Toyota supports environmental consciousness by holding the annual Lexus Eco Challenge competition, encouraging middle and high school students to practice eco-friendliness in creative ways. Since the program’s inception, $4 million in scholarships and grants have been awarded to middle and high school students for their distinguished projects. “Through this program, more than 25,000 participants have demonstrated...
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